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William Rapp, based in Houston, TX, US, is currently a Capital Advisor at Medallion Funds, bringing experience from previous roles at eXp Commercial, NEXA Mortgage, Viking Enterprise LLC and Sun Realty - Houston. William Rapp holds a 1997 - 2001 BBA in Finance @ Texas A&M University. With a robust skill set that includes REO, Sellers, SFR, FHA financing, Reverse Mortgages and more, William Rapp contributes valuable insights to the industry.

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šŸ§  Master CRE Investing: Buy-and-Hold, Value-Add, or Development? šŸ¢

šŸ’¼ CRE Portfolio Strategy Guide: Buy-and-Hold vs. Value-Add vs. Development šŸ“ˆ

March 25, 2025ā€¢2 min read

šŸ’¼ CRE Portfolio Strategy Guide: Buy-and-Hold vs. Value-Add vs. Development šŸ“ˆ

šŸ§  Master CRE Investing: Buy-and-Hold, Value-Add, or Development? šŸ¢

In commercial real estate, not all investment strategies are created equal. Whether you're a seasoned investor or just getting started, understanding the differences between Buy-and-Hold, Value-Add, and Development strategies can significantly impact your long-term returns and risk exposure. So letā€™s break down these three key approaches to help you pick the one that best fits your portfolio goals. šŸ’¼šŸ“ˆ

šŸ“ Buy-and-Hold: The Long Game

Buy-and-Hold is a classic strategy built around patience and long-term wealth accumulation. Investors purchase stabilized, income-producing properties and hold them for years, collecting steady cash flow while benefiting from property appreciation.

Pros:

  • Reliable income stream

  • Tax advantages (including depreciation)

  • Long-term capital gains potential

Best for: Investors seeking stability and passive income with minimal renovations or operational risk.


šŸ§° Value-Add: The Opportunistā€™s Choice

Value-Add investing involves acquiring underperforming properties with the intent to improve themā€”through renovations, better management, or repositioningā€”and then increasing rents or property value.

Pros:

  • Potential for significant profit

  • Tailor-made projects for market demand

  • Brand-new assets with lower maintenance initially

Best for: Sophisticated investors or those with strong development partners and access to capital.


šŸ’” Final Thoughts:

Each strategyā€”Buy-and-Hold, Value-Add, and Developmentā€”has its own benefits and risks. The key is aligning your investment style, risk tolerance, and long-term goals with the right approach. In 2025 and beyond, strategic flexibility is essential for navigating shifting interest rates and evolving market trends.

Best for: Those who are comfortable with some risk and have experience managing construction or operations.


šŸ—ļø Development: High Risk, High Reward

Real estate development is the most complex and potentially lucrative strategy. It involves ground-up construction or major redevelopment projects and requires a solid understanding of zoning, permitting, and financing.


https://www.houstonrealestatebrokerage.com/

https://www.houstonrealestatebrokerage.com/houston-cre-navigator

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http://expressoffers.com/[email protected]

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Ā© 2023-2024 Bill Rapp, Broker Associate, eXp Commercial Viking Enterprise Team


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Ā© 2023-2024 Bill Rapp, Medallion Funds LLC, Director of Capital Advisory

CRE Portfolio strategyCommercial real estate investingreale estate developmentValue-Add property investmentcre investment strategiesBuy-and-Hold real estate
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Bill Rapp - Commercial & Residential Mortgage Broker

Whether you're a first-time homebuyer, a seasoned investor, or a business owner with ambitious plans, securing the right financing is crucial. At Medallion Funds, we take the guesswork out of mortgages, offering a comprehensive suite of residential and commercial loan options to fit your unique needs. Looking for Your Dream Home? We understand the excitement and challenges of navigating the residential real estate market. Our experienced mortgage brokers will guide you through every step, from pre-qualification to closing. We offer a variety of loan programs to suit your financial situation, including: ā€¢ Fixed-rate mortgages: Offering stability with predictable monthly payments. ā€¢ Adjustable-rate mortgages (ARMs): Providing competitive rates for a set period. ā€¢ FHA loans: Making homeownership accessible with lower down payments. ā€¢ VA loans: Rewarding veterans with attractive rates and flexible terms. Investing in Your Business Future? Growth often requires capital, and we can help you unlock the potential of your commercial property. Our brokers specialize in a wide range of commercial loan options, including: ā€¢ Purchase loans: Financing the acquisition of new buildings or land. ā€¢ Construction loans: Facilitating the development of your project. ā€¢ Refinance loans: Restructuring your existing mortgage for better terms. ā€¢ SBA loans: Providing access to government-backed financing for qualified businesses. The Medallion Funds Difference: We go beyond simply finding a loan. We take the time to understand your goals and develop a personalized strategy. Here's what sets us apart: ā€¢ Expertise: Our brokers have a deep understanding of both residential and commercial lending. ā€¢ Competitive Rates: We leverage our strong lender relationships to secure the best possible terms. ā€¢ Streamlined Process: We handle the paperwork, keeping you informed every step of the way. ā€¢ Exceptional Service: We're committed to providing you with a positive and stress-free experience. Ready to Take the First Step? Contact Medallion Funds today for a free consultation. Let's discuss your financing needs and help you achieve your dreams!

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This is not an offer to enter into an agreement. Not all customers will qualify. Information, rates and programs are subject to change without notice. All products are subject to credit and property approval. Other restrictions and limitations may apply. Copyright Ā© 2021 | Medallion Funds


Corporate | NMLS ID NMLS # 1825831

Corporate Address : 2651 N. Green Valley Pkwy STE. 101 Henderson, NV 89014

Corporate NMLS NMLS # 1825831 | Company Website: https://medallionfunds.com/bill-rapp/

Copyright Ā©2021 | Mortgage Viking Team Licensed to Do Business | NMLS # 228246

This is not an offer to enter into an agreement. Not all customers will qualify. Information, rates and programs are subject to change without notice. All products are subject to credit and property approval. Other restrictions and limitations may apply

Corporate | NMLS ID NMLS # 1825831

Corporate Address : 2651 N. Green Valley Pkwy STE. 101 Henderson, NV 89014 https://medallionfunds.com/bill-rapp/